Commerce intelligence
We analyze the signal.
You get the answer.
Meridian fuses visit, spend, and household signal into six analytics products. Operators get trade-area intelligence. Media teams get incrementality. Funds get ticker nowcasts. Banks and cities get submarket health reads. Every output includes provenance and a confidence score.
The engine
Three signals fuse into one sourced read.
Trade-area · 142M devices
Card-linked · 14M HH
Identity graph · 92M
Rainey St trade area visit index is +11.4% QoQ. Dwell time is flat in bars, up in quick-service. Spend per visit leads the Austin urban core submarket.
Six analytics products. One engine.
Signal is ingested and analyzed inside our engine. Customers receive scored reads and sourced answers, refreshed on a weekly cadence.
- Attribution · Brand
- Measurement & attribution. Deterministic campaign lift and incrementality for media buyers and commerce networks. Matched cohort reads with modeled sections labeled.
- Place · Local
- Commerce & location analytics. Trade-area intelligence, submarket health, and operator nowcasts for retail, QSR, CRE, and economic development teams.
- Capital · Lend
- Institutional & financial analytics. Ticker nowcasts, deposit opportunity mapping, and branch strategy reads for funds, IR, and regional banks.
Visit, spend, and household signal in. Sourced answers out.
Three signal layers feed a shared metrics engine. The analyst turns governed functions into paragraph answers, module dashboards, or API reads.
Signal layers
- Visit analytics · 142M devices
- Spend analytics · 14M households
- Household graph · 92M
Fusion & metrics
- Cross-signal joins
- Trade-area & cohort scoring
- Nowcast & incrementality functions
Answer delivery
- Analyst interface
- Module dashboards
- API reads with provenance
Visit index +11.4% QoQ; dwell mixed by format.
Bar dwell flat, quick-service up. Spend per visit leads the Austin urban core submarket. Cannibalization from new openings within 400m is minimal.
CTV +4.2% visit lift; paid social within error band.
Matched-cohort lift for Q1 CTV is +4.2% visits and +2.8% spend vs synthetic control. Paid social +0.6% visits. Modeled ZIPs flagged in appendix.
Built for the teams that need a read, not a spreadsheet.
Each module packages the same engine for a different decision: siting, lift, nowcasts, or submarket health.
- Retail & QSR
- Trade-area scoring, cannibalization checks, and sales potential for new sites and remodels.
- Brands & agencies
- Cross-shop overlap, share-of-wallet, campaign lift, and audience over-indexing by DMA.
- Funds & research
- Same-store trend nowcasts, watchlist alerts, and sourced reads on covered tickers.
- Banks & cities
- Submarket deposit trends, small-business pulse, and downtown recovery analytics.
Pick the product. Get the read.
Place, Brand, Attribution, Capital, Local, and Lend share one analyst, one trust layer, and one provenance model.
Meridian Place
Retail · QSR · CRE · REITsTrade-area analytics
Trade-area intelligence for operators
- Trade-area quality & siting
- Cannibalization & competitor pull
- Sales potential scoring
Meridian Brand
CPG · DTC · AgenciesCustomer-journey analytics
Overlap, switching, and campaign lift
- Audience over-indexing
- Share-of-wallet & switching
- White-space mapping
Meridian Attribution
Media buyers · Commerce-media netsIncrementality analytics
Campaign lift for media and commerce networks
- Visit + spend lift by campaign
- Incrementality by channel/DMA
- Modeled reads labeled explicitly
Meridian Capital
Funds · PE · IR · Corp-devInstitutional research analytics
Nowcasts and sourced reads for funds
- Same-store trend reads
- Category & share shifts
- Watchlist alerts with sourced answers
Meridian Local
Cities · DMOs · Econ-dev · Community banksSubmarket analytics
Economic health for cities and community banks
- Visitor origin + spend
- Downtown recovery & event ROI
- Submarket health scoring
Meridian Lend
Regional banks · LessorsBranch & deposit analytics
Deposit and merchant analytics for branch strategy
- Deposit opportunity mapping
- Branch strategy reads
- Merchant trend analytics
Private beta with select teams.
Meridian is onboarding operators, brands, funds, and community banks in cohorts. Tell us which module you need and we will walk through a sample read on your use case.